Tag: Johnny Boy Marketing
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Finishing — March 14, 2023
🧩 Today’s Puzzle Pieces 🧩Books and Stories 📚SVB Lessons 🏦Basketball Party 🏀 Holy crap, you guys! I actually finished something I wrote! In fact, I finished two somethings I wrote! As my regular readers (hey you three!) know, I’ve been stunk in a funk of starting to write books and short stories with gusto and…
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What Type of Bosses Do Employees Leave?
If you accept the truism that people don’t leave jobs, they leave bosses, the next question is obvious: “What do bosses do that cause their people to leave?” The answers to that are as varied as the types of horrible bosses, but it’s possible to roll those individual reasons into just a few bigger buckets.…
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Democracy and Newspapers
The three most influential people in my life as a journalist are, sadly, all part of the Great Newsroom in the Sky now. Professors Michael Perkins and Bob Woodward (AKA Bob Woodward-Not-That-Bob-Woodward) helped educate me at Drake University, and Lisa Warren was the best editor of the Dayton Daily News’ Southwest Ohio papers who ever…
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Aunt Pauline — Dec. 9, 2022
🧩 Today’s Puzzle Pieces 🧩Familial Reflections 👪Career Rebuild 🛠️Andrea 📱 It’s hard to think of my Aunt Pauline as old, hard to imagine how it is that she’s just about to leave her 80s and, thus, it’s hard to understand how she could be in such poor health right now. Aunt Pauline is Father Dearest’s…
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Redefining Family — Dec. 6, 2022
🧩 Today’s Puzzle Pieces 🧩Who’s Family? 👪Music Speaks 🎵Wedding Websites 👨❤️👨 I was raised as an East Coast Italian, despite being a mixed bag of ethnicities born in Denver, Colorado. That meant that there was this huge importance placed on family that’s not necessarily shared with the same ferocity by others. Yet as I grew…
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Why Your White-Collar Job Is In Jeopardy
Far be it from me — a guy who struggled to get through high school algebra — to suggest performance on standardized math tests is the barometer by which we should measure a nation’s educational system. Yet it is true that those who do well in math and science move into more white-collar jobs than…
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A Big Reason Your Workers Are Cranky About RTO
Here’s a workplace truth: Management often has no clue what the rank-and-file are thinking. This is often because employees suck at communicating directly, though their fear of doing so is often justified because of, shall we say, overzealous HR departments. Too often, however, it’s because managers are so used to being managers that they’re not…
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Springfields Aplenty — Sept. 15, 2022
🧩 Today’s Puzzle Pieces 🧩Which One?🗺️Leave Introverts Alone🤫Oxford Commas🤪 I’m on the road for work this week, in Springfield. Ahhh, but Springfield what? There currently are 35 populated places in the United States named Springfield, spread out over 25 states, including five in Wisconsin. In addition, there are 35 Springfield Townships, and Ohio owns 11…
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The Biggest Hiring Mistake Managers Make
I received a phone call from the CEO of the company for which I served as marketing director at about 6:30 p.m. on Valentine’s Day. I was waiting in the parking lot of a nice restaurant for my wife to arrive. “John, our recent hires have been horrible. Why?” he asked. This was the same…
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How Data Is Ruining Baseball (And How It Can Fix It, Too)
Smart businesses allow data to guide their marketing. The ability to do this is relatively new and likely not to last too much longer. A firehose stream of information is available on a company’s marketing campaign performance, its customers and its potential customers. That stream is so strong that there’s a movement afoot to create…
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Your Car is Selling You Out
On the dashboard of my car is a tiny square, just a little bit bigger than a postage stamp, that is worse than my sister ever was. If I drive too fast, it tattles. If I brake too hard, it tattles. If I accelerate too quickly — though I struggle to think how this would…
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Cyclical Forces — July 29, 2022
🧩 Today’s Puzzle Pieces 🧩Change 🌀Me, Different 😷Bad Baseball ⚾ I’ve said it before, and I’ll say it again: Most everything in humanity is governed by two intertwined forces. Supply and demand. Scarcity. Whether its the economy or human emotions, everything about us is geared toward responding to these two things. For example, when there…
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Hypocrisy — July 28, 2022
🧩 Today’s Puzzle Pieces 🧩Double Standards 🦅Birthday Deals 🎁Video Guy 📹 The United States has a problem with hypocrisy. Don’t worry, though; it’s nothing new. It just happens to be glaringly apparent right now. Our revered Founding Fathers got things off on a really bad foot when they penned the lofty statement that all men…
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Birthday Eve — July 27, 2022
🧩 Today’s Puzzle Pieces 🧩Revolution 🌍Rain 🌧️Refund 💰 By this time tomorrow, I will have completed 48 trips around the sun. Or is it 47 and I’ll be starting my 48th? Whatever. I’ll be 48 years old tomorrow. I have to admit, I’m feeling kinda blah about it. Looking back, this past revolution was busy…
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Top 5 ‘Thank-Yous’ To The Bad Bosses Out There
Bad bosses shouldn’t be. Of course, I’ve never met anyone who self-identifies as a bad boss, yet we all know they’re out there, and yes, indeed, without a shadow of a doubt, they do suck. I’ve had more than my fair share of bad bosses over the course of my career, from the one who…
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Big-Drop Thoughts — July 25, 2022
🧩 Today’s Puzzle Pieces 🧩Rollercoasters 🎢Sad Puppy 🐶News Roundup 🤖 It’s possible to think a lot of thoughts while plummeting 90 feet at a 90-degree angle while staring up at the sun. This I learned yesterday while at Silver Dollar City in Branson, Missourah, with the Core Four, Div, Wifey Poo’s baby sister and baby…
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Meet Johnny Boy’s Newest Client
There’s some humor to be found in the newest client on the Johnny Boy Marketing roster. Envision Benefits Group is an employee benefits, payroll and HR consulting company based in Buffalo, NY. Started just before the pandemic, it has not only survived by is thriving under owner and president Kristin Devereaux. Now to the humor:…
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A Secret Look Inside a Nuthin’ Story
One of my clients is a former newspaper colleague who now runs his own marketing firm and who has more work than he knows what to do with. Truth be told, whereas once I was a mentor to him when he was a young journalist, he’s now a mentor to me as I seek to…
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Future Wife — July 16, 2022
🧩 Today’s Puzzle Pieces 🧩Jewel💎First Kiss💋Slow Ahead🐢 Wifey Poo and I are headed out into the sweltering hell that is Missourah this evening to see the woman who, should she knock on my door and say “let’s go,” I am fully empowered to join in the next part of life’s journey. I jest. Sort of.…
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Population Growth — July 15, 2022
🧩 Today’s Puzzle Pieces 🧩Parenthood 🚓Alexa 📋Quick-Hitters 👋 Just about every statistic imaginable tells us we shouldn’t have kids — at least, not if we’re concerned about our own happiness, mental health, marriage, career, finances, time or ability to buy a really boss car instead of a freaking minivan. Yet here we are, still a…
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Four Steps to Market Your Way Through a Recession (Plus a Bonus Tip!)
THE FOUR STEPSNo Axes 🪓Strengthen 💪Attack 🥷🏿Don’t Stop ⏳ BONUS: 🥶🧊❄️ The go-to inevitabilities in American society tend to be death and taxes — and with good reason. After all, death is coming for all of us at some point, and income taxes were supposed to be a temporary fix to help fund the Union…
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Top 5 Cringeworthy Marketing Mistakes
The Top 55. Solving Racism with Kendall 🏴4. Coke is a Feeling 🥤3. Fish > Death 🐟2. Arab Spring Ignorance 👳1. White Power PSP 🎮 As most people do, I made my first on-the-job mistake in my very first job. I was a blueprint copier for an architect who ate a pile of onions on…
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It’s a (Dysfunctional) Family Matter
Top 3 questions to ask yourself before going into business with relatives. My wife, Carla, is an amazing woman. She is exceedingly brilliant, the owner of a whole lot more A’s in school growing up than her future husband had. We’ve known each other for nearly three decades now, the past 25 as spouses. And…
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The Inside Story of Johnny Boy Marketing
Big things happen in odd places and at the strangest times. I met my future wife in the basement of a dingy college residence hall. The biggest boost to my career came when I had to cancel an interview with someone who could have been President of the United States. And I realized I could…
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Stupid Chicken — June 10, 2022
🧩 Today’s Puzzle Pieces 🧩Kentucky Fried Idiot 🍗Johnny Boy Marketing✏️Airplanes!🛦🛦🛦🛦🛦 There’s a scene in the 1979 film Rocky II in which the titular character (sorry, I’ve always wanted to write that …) is tasked by his trainer Mickey with chasing a chicken. Rocky was pummeled into oblivion — though somehow managed to eek out a…